DIELINE Awards are reviewed by a globally recognized jury of industry leaders, including trailblazers in structural packaging, design, branding, and consumer goods.
These esteemed experts bring decades of insight, creativity, and innovation to the table, ensuring that each submission is judged with precision, care, and a forward-thinking perspective. Join the ranks of visionaries who have shaped the future of packaging.
Entries are awarded based on creativity, marketability, innovation, execution, and on-pack branding. Entries to the Visual Brand Identity Systems category are awarded based on memorability, marketability, adaptability, meaningfulness, and brand story.
2025 JURY:
JURY CHAIRS
Lisa Smith
Executive Creative Director, Global
Jones Knowles Ritchie (JKR)
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Lisa is a creative leader with over two decades of experience transforming some of the world’s most beloved brands. As Global Executive Creative Director at JKR, she has led impactful rebrands for clients like Burger King, Impossible Foods, Mozilla, and Manischewitz.
Previously, as ECD at Chobani, Lisa put creativity at the heart of the business, driving a transformative rebrand that expanded its product offering and boosted customer loyalty. She also served as Head of Design at Wolff Olins NY, delivering groundbreaking work for USA Today, The Met, and Zocdoc.
Named one of Fast Company’s Most Creative People, Lisa’s work has been recognized globally, earning a Gold Cannes Lion, Fast Company’s Rebrand of the Year, and a Brand Impact Award in Culture. She has served as Jury President at Cannes Lions and D&AD and sits on the Board of Trustees at D&AD.
Jason Brown
Executive Creative Director,
Pearlfisher
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From his first jobs at boutique design studios in Toronto, Jason Brown has explored his unrelenting affinity for the tensions of function and form. After moving to Los Angeles in 2000, Jason joined larger agencies, including Interbrand and Fahrenheit 212, and redesigned larger brands, using strategy to inform his creative works. He directly oversaw the full repositioning, rebrand, packaging and app design of meditation app Chopra, and made Sustainably Yours a category defining cat litter.
In 2018, Jason co-founded his own firm Dan + Jason + Co., where he took a more hands-on approach to building brands from the ground up. Jason met the founders of Branch Insurance just as the company was launching and became employee No. 3. He did everything from positioning to ID to product design and experience, paving the way for the brand to reach unicorn status.
In every agency, he worked his way to the top of creative leadership, driving the process of bringing functionality to design. In 2022, he was named partner and president of Godfrey Dadich Partners (GDP) New York, where he led the agency’s East Coast business. But Jason was never far from the creative process. He personally led the rebrand of Bissell, which is set to hit the market soon.
His 25 years of experience culminated in being named global CEO for global design and branding agency Pearlfisher in April 2024. Jason succeeds by looking into tangential spaces for potential creative opportunities his teams can sink their teeth into and never backing down from pushing his teams beyond the norm.
David Hartman
Vice-President, Creative,
Walmart
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As Vice-President of Creative at Walmart, David is responsible for the creative direction of Walmart’s marketing efforts, leading the Walmart Creative Studio, where he and his team drive creative excellence and innovation for the world's largest retailer.
Before joining Walmart, he held creative leadership roles at UnitedHealth Group and Target, where he founded and led the Brand Design Lab, Target’s internal design innovation team that created and launched over 30+ new brands, across categories including electronics, home goods, apparel, food & beverage, and household essentials, generating over $30 billion in sales.
Prior to Target, he also spent time at agencies including Ogilvy, Desgrippes Gobe, the Brand Integration Group and Arnell. David’s work has been recognized by The One Club, Fast Company, the Clio Awards, the Dieline Awards, Graphis, Communication Arts, and Brand New, and he has spoken at conferences including the AIGA Design Conference, HOW Design Live, and the Dieline Conference.
Since then, the company has won Agency of the Year honors over the last 5 years from AdAge (2019, 2020, 2021, 2023) and D&AD (2021). Most recently, they won Business Transformation Agency of the Year from Ad Age.
Before launching COLLINS with co-founder Leland Maschmeyer in 2008, Brian led the design and brand innovation division at Ogilvy Worldwide for over a decade.
He is a Distinguished Alumnus of The Massachusetts College of Art & Design. He was the first graphic designer invited to speak at The World Economic Forum in Davos, Switzerland. He is a n officer and board member of The One Club for Creativity and has been awarded an Honorary Doctorate from The Art Center College of Design and granted the Shannon Luminary Award from Nokia/Bell Labs in honor of Claude Shannon, the founder of information theory and communication and networked systems. He was recently elected into Alliance Graphique Internationale (AGI), the organization of world's leading designers.
Justin lortie
CEO & Founder,
Wedge
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Justin Lortie is the Founder & CEO of Wedge, the award-winning, strategically-backed brand & design firm known for distinct character in a world of abundance. Guided by the core belief that "everything can be special", Wedge has expanded across the U.S. and earned global recognition—winning Studio of the Year at The Dieline Awards 2024 and accolades from D&AD, ADC New York, and more. Their work has been featured in Fast Company, Forbes, Vogue, and Vanity Fair.
Since founding Wedge in 2016, Justin has partnered with ambitious founders, Fortune 500 companies, and cultural icons—including Matty Matheson, Blake Lively, Vacation Sunscreen, CAVA , and SSENSE—translating their vision into standout brand worlds and special projects. He has led major rebrands for Keurig Dr Pepper, including Canada Dry, Mott’s Clamato, and Snapple Spiked.
Justin’s superpower is to see the unseen. With optimism, he brings potential to ideas that inspire, transform, and endure. He drives both creative excellence and business growth, positioning Wedge as a leading creative company in the industry. Through Wedge Ventures, he invests in category-defining brands with impact-driven founders. Inspired by the outdoors, he named the company after a trip to Wedge Mount Glacier, a place of freedom and inspiration.
FOOD
Mike McVicar
Partner & Co-Founder,
Gander
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Gander is an award-winning creative agency based in New York City. Founded by Katie Levy and Mike McVicar, Gander works across industries to create brands with bold storytelling and unforgettable personality. Their clients include iconic CPG brands like Graza, Magic Spoon, Banza, and Gotham Greens, alongside cultural icons like BRIC! Celebrate Brooklyn and Pop Up Grocer, plus non-profits like Pursuit.org.
Taamrat Amaize
Chief Strategy Officer,
Collins
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As Chief Strategy Officer at COLLINS, Taamrat Amaize leads the agency’s strategic vision, driving transformative branding initiatives for some of the world’s most forward-thinking companies. With a deep expertise in brand strategy, cultural insights, and consumer behavior, Amaize ensures that COLLINS’ creative solutions are not just visually compelling but also deeply resonate with audiences.
Bringing years of experience in shaping brands at the intersection of design, technology, and business, Amaize collaborates closely with teams to craft narratives that redefine industries. Prior to joining COLLINS, Amaize played key strategic roles in globally recognized agencies and organizations, contributing to award-winning work that has pushed boundaries in branding and design.
At COLLINS, Amaize is instrumental in crafting the agency’s future-facing approach, helping brands navigate change and create experiences that leave lasting cultural impact.
Jim Pietruszynski
CEO,
Soulsight, LCC
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Jim Pietruszynski is honored to be the CEO of Soulsight, a full service brand design agency, that utilizes an empathic mindset to motivate consumer connections with brands emotionally, keeping brands relevant and evolving with culture. With over 3 decades of experience in iconic brand design, Jim has worked in every category and channel, and is driven not only by creativity, but understanding true human needs, turning brands into artifacts of our culture. He has spent the last 25 years at Soulsight with roles as a Designer, Strategist, Account Manager, and CMO.
Jim’s passion for the creative process begins with the formation of an environment where a strong strategic vision can truly thrive. Collaboration and honesty have been important factors that have fostered breakthrough innovation and game-changing creativity. Jim’s inspiration comes from insights grounded in basic human truths and an empathetic approach. His focus on strategic insight and design allows him to contribute compelling creative thinking for clients and colleagues. Jim has experience in working with global and iconic companies such as Kraft Heinz, Coca-Cola, Molson Coors, General Mills, Pfizer, Unilever, and Hershey’s, and his work has been recognized by Graphis, How, Print, Communication Arts, Mobius, London International Awards, International Brand Packaging, Creativity Annual Awards, and Pentawards.
Taja Dockendorf
Founder / Chief Creative Director,
Pulp+Wire
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Taja Dockendorf, founder and creative director of Pulp+Wire a 100% female-founded and run CPG strategic brand, packaging, web, and launch agency. Taja has consulted, created, and grown hundreds of brands while fostering a culture around growth and intuitive leadership for her female-forward team. Taja and her team have directed creative for both start-up and national brands such as Petco, Sunbutter, MegaFood, RIND, Bob's Red Mill, Magnolia Bakery, and Allagash Brewing, to name a few.
Taja is also an active investor in emerging CPG brands, a mentor to other creative founders, creator and host of The Brand Alchemist Podcast, and a contributing writer for both national business and creative publications with a focus on creative leadership.
Andrea Mastroluca
Associate Creative Director,
Auge Design
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Andrea Mastroluca is a designer with 10 years of experience within the design industry.
Currently living between Rome and Florence, is Associate Creative Director at Auge Design, Italian design studio focused on Packaging and Brand Design.
In the last 5 years in Auge he had the chance to work with clients like Barilla, Chobani, Bahlsen, Giovanni Rana, Sammontana, Casa Marrazzo and many others.
Some of these projects have led him to win significant national and international design awards like ADCI, Dieline, Diamond Pentawards and contributed to Auge winning major awards in the last 2 years such as Dieline Studio of the Year in 2022 and Pentawards Design Agency of the Year in 2023.
Nicole LaFave
Chief Creative Officer & Founder,
Design Womb
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Nicole LaFave is the Founder and Chief Creative Officer of Design Womb, an award-winning branding and packaging agency specializing in branding and packaging design for consumer packaged goods (CPG).
Nicole has led the agency to produce work recognized by GDUSA, The Dieline, Communication Arts, PRINT Magazine, and more. Her expertise spans brand development, packaging innovation, and strategic design, with a keen ability to blend aesthetics and functionality to drive a brand success. As a designer and entrepreneur, she understands firsthand what it takes to launch and grow a brand in competitive markets and has served an array of industries including food, beverage, skincare, personal care, and more.
In addition to her work at Design Womb, Nicole co-founded and served as Creative Director for Omelle, a luxury women's footwear brand, gaining recognition from Vogue, WWD, and Footwear News as a young entrepreneur. She holds a B.F.A. from Wayne State University and additional degrees in footwear and knitwear design from FIDM Los Angeles, bringing a multidisciplinary approach to her work. Her passion for design, storytelling, and packaging design continues to help people and brands across the globe.
BEVERAGE
Kevin Shaw
FOUNDER,
STRANGER & STRANGER
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Kevin founded Stranger & Stranger in 1994 to specialise in alcoholic beverage packaging. The agency is now one of the leading firms in the field with studios in London, New York and San Francisco and advises everyone from huge corporations like Bacardi and Constellation all the way down to one man startups. Stranger labels up over a billion bottles and cans every year, winning hundreds of awards along the way, and has created brands worth hundreds of millions of dollars.
Brian Roettinger
Creative Director,
PERRON-ROETTINGER
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He frequently employs architectural strategies such as repetition and structure, while subverting this sense of order by manipulating the production process in unexpected or “wrong” ways (think pulling the sheet out of the printer before it is done). At the beginning of 2018, Brian merged with long-time collaborator Willo Perron and are now partners at Perron—Roettinger.
The majority of his work lives in the form of branding and printed media. Over the years his creative output has come to encompass not only graphic design and typography but also: product design, publishing, editing, and directing.
He continues to work with a wide variety of artists in the music business taking an holistic approach to the design process from music videos and album packaging to live show creative direction. Working with acts such as: Jay-Z, Kesha, Childish Gambino, Anderson .Paak, No Age, Florence + The Machine and Mark Ronson to name a few. He has received three Grammy nominations for album packaging, Florence + The Machine's, How Big, How Blue, How Beautiful (2016), Jay- Z’s Magna Carta Holy Grail (2014) and No Age’s Nouns (2009).
Bringing a sense of sophistication to an underground aesthetic in a distinctly honest application is a testament to Roettinger's creative character as a whole. In 2015, a monograph of his work was published as an edition of The Thing Quarterly. Roettinger’s work has been shown at galleries and museums in Paris, Berlin, Amsterdam, Brno, and Los Angeles.
Dan Cassaro
Creative Director,
Young Jerks
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Daniel Cassaro is a partner and creative director at Young Jerks, an independent brand and packaging studio he runs with his partner Dan Christofferson.
Mitch Wiesen
Designer, Illustrator, Typographer & More,
Mitch Wiesen Studio
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Mitch Wiesen is an artist and a designer and much, much more. Their design practice focuses on crafting unique brands and authentic packaging using bespoke typeface development, custom wordmarks, and hand-crafted illustrations. Over the course other eight year career, which spans three top creative agencies, they have had the pleasure of working on a wide range of project, from branding large universities and small nonprofits, to designing packaging for national mezcal brands and new-to-market aperitifs.
Outside of their freelance practice, they run a small font foundry called Deli Fresh Type Co., they mold young minds as an adjunct professor at the Tyler School of Art & Architecture, and they pursue various other creative interests as a tattooer, painter, printmaker and photographer.
Above all else, they value learning, creating, and collaborating with other people, brands, and organizations who are equally passionate about making great work for a greater world.
Phoebe Glasfurd
Partner, Creative Director,
Glasfurd & Walker
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Phoebe Glasfurd is a creative leader with expertise in design, brand building, and packaging. As Co-Founder and Creative Director of Glasfurd & Walker, she has established the studio as a global leader in hospitality, consumer packaged goods, and retail. Known for her world-building approach to design, Phoebe combines strategic thinking, storytelling, and thoughtful craftsmanship at every level and touchpoint. Beyond her creative work, she advises and invests in start-ups across Canada, Australia, and the USA. She is also committed to supporting non-profits dedicated to mental health, humanitarian causes, and environmental sustainability.
James Giles
Executive Creative Director,
Sunhouse
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Over 25 years, I've had the privilege of collaborating with iconic brands like Coca-Cola, Dove, Levi's, Nestle, Heinz, and Lego, honing my expertise and championing sustainable design solutions that make a positive impact.
In 2008, I embraced a new challenge as Creative Director at Sunhouse. This move proved to be a defining moment in my career. An opportunity to be part of an agency where I could make a real impact. Over the years, I've led and inspired a talented team as we grew from a close-knit group of four to a thriving agency of 44.
We've celebrated significant wins, securing global accounts like Magnum Ice Cream, Aptamil, and Tropicana, consistently exceeding expectations and building a reputation for creative excellence. I'm passionate about fostering a collaborative and supportive environment where everyone can thrive, and I approach each new project with optimism and a genuine desire to make a difference.
HEALTH, BODY, & beauty
Amber Asay
CEO / Creative Director,
Nice People
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Amber Asay is the founder of Nice People, an award-winning design studio delivering impactful branding and digital experiences. She built her business from the ground up, turning it into a profitable venture known for its thoughtful, human-centered approach. As host of the podcast Women Designers You Should Know, Amber spotlights the stories of underrepresented women in design, sparking dialogue on equity and innovation. Her insights, drawn from real-world experience, make her a sought-after speaker who inspires and mentors the next generation of creatives.
Christine Corey
SVP Creative + Marketing
Starface
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As Senior Vice President of Creative and Marketing at Starface, Christine Corey brings over a decade of experience in the creative and branding sectors. Since joining Starface in 2022, she has been instrumental in shaping the company’s creative direction and marketing strategies.
Before her tenure at Starface, Christine held several key positions in prominent fashion and beauty brands. She served as a Creative Consultant in 2021 and was the Senior Director of Creative Content at Coach in 2017. Her earlier roles include Senior Art Director at DKNY in 2016, Image Director at Helmut Lang in 2014, and Art Director at Theory/Helmut Lang in 2012. Christine began her career as a Senior Interactive Designer at Estée Lauder Companies, working with brands such as Jo Malone and La Mer in 2011.
Christine earned her Bachelor of Fine Arts in Graphic Design from The University of Georgia, laying a strong foundation for her career in design and marketing.
In her current role at Starface, Christine continues to drive innovative creative and marketing initiatives, contributing to the brand’s mission of redefining skincare.
Laura Méndez
Creative Directress,
Menta
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Laura Méndez studied Graphic Design, later specializing in Art Direction in Barcelona. As the Creative Directress and Founder of Menta, she combines a passion for past typographic eras with a contemporary narrative. Her work focuses on designing brand identities and packaging projects that communicate clear concepts with a nostalgic touch and an emphasis on tactile, analog experiences.
She leads one of the most renowned design studios in Mexico, celebrated for its sophisticated aesthetic. Menta specializes in projects across industries such as wellness, spirits, and food & beverage, with a commitment to empowering women entrepreneurs in the region. Menta’s work is frequently featured in prestigious design platforms such as Behance, Dieline, The Brand Identity, It’s Nice That, Mindsparkle Mag, Communication Arts, and specialized design books. The studio’s work has earned accolades from Pentawards, The Dieline, and Latin American Design Awards.
As a mom and designer, she balances an optimystique state of mind with days dedicated to a passion for craftswomanship, detail, and a profound appreciation for Nature.
HOME, SHOPPING, & OTHER MARKETS
Brittany Davis
Partner / Designer,
Saturday Studio
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Brittany Davis is a co-founder of Saturday Studio, a creative partnership established in 2015 and based in Charleston, SC. With design careers spanning over 20 years, Brittany and her partner, Kathryn Whyte, bring a deep well of expertise and insight to every project. Over the past decade, Saturday Studio has built a portfolio of impactful work, including brand identities, packaging systems, collateral suites, websites, and more.
Their approach goes beyond delivering meaningful and enduring design; they are dedicated to fostering lasting relationships. By helping brands establish strong foundations, Brittany and Kathryn remain invested in their clients’ unique journeys as they grow and evolve. This commitment to quality, collaboration, and longevity defines the heart of Saturday Studio’s work.
Tobacco & Cannabis
Jake Bullock
CEO & Co-Founder,
Cann
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Jake Bullock is the CEO and Co-Founder of Cann, a pioneering cannabis-infused beverage company. He earned his bachelor’s degree in economics and political science from Duke University and later obtained an MBA from Stanford University. Before launching Cann in 2019, Bullock gained experience in investment banking at Allen & Company and worked at Bain & Company, focusing on strategy and due diligence across various sectors. He also served as an associate at Bain Capital, evaluating investment opportunities in the consumer space. Under his leadership, Cann has redefined social drinking by offering microdosed THC beverages, providing consumers with a refreshing alternative to traditional alcohol.
Tristan Macherel
Global Executive Creative Director,
Landor
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Tristan is the Global Executive Creative Director for consumer brands. He spearheads creative excellence across Landor, developing brand strategy and design, and driving innovation with the integration of Technologies in the forefront of creative process – most recently with P&G’s revolutionary EcoClic industrial & pack design – winning at Cannes Lions in Innovation. Previously driving creative excellence in Landor’s Paris and Geneva offices – under his lead, Landor Paris became one of the most awarded design and branding agencies in the world, receiving over 94 awards since 2013, including 8 D&AD’s, 3 Grand Prix from France’s most prominent design competitions and 7 Cannes Lions, making Landor the most awarded design agency at the Cannes Lions International Festival of Creativity two years in a row.
Adam Vicarel
Co-founder & Creative Director,
Vicarel Studios
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Adam is a brand designer, lettering artist and mural painter who is obsessed with fusing the worlds of fine art and strategic design. In his personal work Adam infuses his love for travel and the outdoors into his typography, illustration and storytelling to create visceral experiences for his audience. That’s visceral, not Vicarel.
Adam enjoys donuts, whiskey, all things outdoors, trying to convince his niece that he’s not a monster and experiencing new cultures and conversations with people from around the world.
Han Gao
Art Director / Graphic Designer
WorkbyWorks Studio
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Han Gao is a creative director and graphic designer. Born in Beijing in 1995, He graduated from Yale University School of Art MFA program in 2022, and co-founded the Workbyworks Studio in 2018. His works have been awarded Tokyo TDC Prize, DIELINE Award, Pentawards Platinum Award, New York TDC, 360 Award etc. Clients, commissioners and collaborators have included Apple, Nike, IBM, Kappa, H&M, Guggenheim Museum, Xander Zhou.
Andrea Beaulieu
Founder and Creative Director,
Studio Linear
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Andrea Beaulieu is the founder and creative director of Studio Linear, an award-winning, female-owned creative agency specializing in branding, package design, and digital media. With over 15 years of experience, Andrea has earned a reputation for creating bold, innovative designs that connect deeply with audiences across industries.
Andrea’s multidisciplinary approach stems from her background in music composition and new media, as well as her studies in horticulture and botany. These influences allow her to craft designs that draw inspiration from the natural world, creating authentic and memorable brand identities.
Studio Linear’s client portfolio includes notable names such as Seth Rogen’s Houseplant and brands featured in major retailers like Target. The agency has also garnered awards for its strategic and creative work, including recognition for its campaigns in the cannabis industry.
What began as a one-woman operation in Andrea’s kitchen has grown into a thriving agency known for its collaborative and innovative spirit. As a working mother and leader of a female-owned business, Andrea takes pride in fostering inclusivity and supporting her clients’ visions. Her dedication and creative leadership have established Studio Linear as a leader in design and branding.
Sustainable Designs
Michelle Enright
Senior Director, Packaging Experience,
Sonos
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As Senior Director of Packaging Experience, Michelle leads a globally renowned team of industrial and visual designers who create premium, sustainable packaging for Sonos. Her team focuses on understanding the customer journey, designing unboxings that are seamless, intuitive, and joyful. Every detail—from the first touchpoint to the final reveal—is carefully crafted to ensure the experience is easy to navigate and leaves a lasting impression.
Michelle has championed sustainable packaging since 2012, driving continuous improvements at Sonos. She is passionate about sustainability and has positioned Sonos as an industry leader. The 2021 redesign of Sonos’ packaging system received widespread recognition, including the prestigious “Best of Show” award at The Dieline Awards in 2023. Sonos’ packaging has inspired major tech companies, such as Google and Amazon, to adopt more sustainable practices.
Before joining Sonos, Michelle worked on the VIBE design team at Dell in Austin, Texas, where she developed visual identity systems and sustainable designs. Her time at Dell inspired her approach to innovative design.
Michelle holds a Bachelor of Science in Applied Art & Design from California Polytechnic University, San Luis Obispo. She currently serves as Industry Chair on the Packaging Advisory Board for Cal Poly’s Orfalea College of Business.
Cory Connors
Director of Sustainable Packaging,
Orora Packaging Solutions
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Cory Connors serves as the Director of Sustainable Packaging at Orora Packaging Solutions, bringing over 25 years of industry experience. His journey began in a Weyerhaeuser corrugated production facility, where he gained foundational insights into efficient and sustainable corrugated manufacturing.
Beyond his role at Orora, Cory is a prominent voice in the sustainability community. He hosts the “Sustainable Packaging Podcast,” sharing insights on eco-friendly packaging solutions. His passion for sustainability extends to social media, where he educates a broad audience on platforms like TikTok and Instagram.
Cory emphasizes the importance of reducing packaging waste and rethinking design to balance product protection with environmental responsibility. He advocates for collaboration across the value chain to create sustainable packaging that benefits both the environment and businesses.
Through his multifaceted efforts, Cory Connors continues to drive the conversation on sustainable packaging, inspiring both industry professionals and consumers to adopt more eco-friendly practices.
Tehmina Haider
Partner,
LCatterton
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Ms. Haider is a Partner focused on Impact Investing. Prior to rejoining L Catterton, Ms. Haider was the Chief Growth Officer of Harry’s Inc., where she was responsible for incubating and acquiring new brands, as well as overseeing their operations after launch or acquisition. During her tenure at Harry’s, the company not only launched two highly disruptive CPG brands across the personal care and pet spaces, but also successfully completed a transformative M&A transaction. Previously, Ms. Haider was a Principal in L Catterton's Growth Fund focused on investments in the beauty, personal care, apparel, and pet categories. Prior to L Catterton, she was an investor at Castanea Partners, a consumer focused middle-market private equity firm, and a member of the Strategy and New Business Development team at the Estée Lauder Companies, a global leader in prestige beauty. Ms. Haider began her career as a management consultant at Bain & Company.
Ms. Haider graduated summa cum laude from Columbia University with a degree in economics and philosophy, and earned her MBA from Harvard Business School.
VISUAL BRAND IDENTITY SYSTEMS
Pete Hawkins
Creative Director,
Chase Design Group
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Pete Hawkins is the Creative Director for Chase Design Group's UK studio. For over 20 years Pete has enjoyed working with clients across a range of categories; from banks to beers. Always employing strong design thinking, unique creative ideas, and exquisite craft to deliver effective work for his clients.
Chase Design Group is an independent creative agency with offices in Los Angeles, New York, and the UK, with expertise across brand strategy, identity development, package design, and retail environments.
Caitlin Kennedy Bradley
Creative Director,
Blurr Bureau
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Caitlin is an accomplished Creative Director with a decade of experience shaping transformative brand experiences. Her expertise spans brand strategy, innovation, creative direction, and design, working closely with executives, founders, and creative teams to craft brand-led solutions that propel businesses into their next growth phase.
At the renowned strategy and innovation agency Redscout, Caitlin guided top-tier clients, including UberEats, Airbnb, and American Eagle, through critical strategic challenges with innovative solutions. Later, she brought her strategic insights to in-house creative roles, where she was instrumental in expanding Milk Bar’s brand vision across diverse consumer touchpoints, from e-commerce to CPG, flagship stores, and retail pop-ups.
Currently serving as Creative Director at Blurr Bureau, Caitlin drives the creation of brands that resonate deeply with people’s lives. She views brand presence as something that extends to spaces, places, and moments in time, helping brands like Live Nation, Society de La Rassi and The Gettys Group translate brand goals into meaningful experiences. Known for her thoughtful, audience-centered approach, Caitlin is a compelling voice in the world of branding, uniquely positioned to weigh in on emerging trends, consumer insights, and creative excellence.
Bill Gardner
Owner and Founder,
Gardner Design and Logo Lounge
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As owner and president of Gardner Design, Bill has spearheaded impactful branding for industry giants like Kroger, the NFL, Cessna Citation, Cargill, Spirit AeroSystems, Wichita State University, and others. With a keen understanding of brand dynamics, he prioritizes business objectives in all design endeavors.
As founder of LogoLounge.com, Bill pioneered a renowned platform for logo design, reflected in his best-selling LogoLounge book series and annual Logo Trend Report. He authored Logo Creed, a foundational text, and presents branding courses on LinkedIn Learning.
Recognized with an AIGA Fellow Award in 2014, Bill actively contributes nationally and internationally to the creative community through judging, speaking engagements, and board service. Outside of design, he's completed a term as Vice President of the International Brotherhood of Magicians.
IN-HOUSE
Roy Fleeman
VP of Design,
Vacation
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Roy Fleeman, founder of the Atlanta-based Office Hours studio and VP of Design at Vacation®, was introduced to the world of creativity in the basement of his childhood home where his father would hand letter signs for small businesses. Inspired by this, mid 90s albums, and skateboarding t-shirts, he enrolled in the design program at a small college in Georgia to see if he could make a career out of graphic design.
After graduating, he bounced around a few small advertising and branding agencies. In 2014 Roy made the venture into starting his own agency. Since then Roy has worked on branding and packaging for an array of clients including Sony Records, Patagonia, the City of Atlanta and Vacation® Sunscreen. In 2023 he went in-house with Vacation®, where he’s now VP of Design. At Vacation® Roy leads the small design team in creating all of the company’s packaging and visuals.
Roy believes a key part of his work is trying to capture “a little bit of undesigned charm”, this might account for the timeless feel that infuses all of Office Hours work, with elements harking back to the simpler, less-digitized design of the late twentieth century.
suzanna lakatos
Sr. Director, Barbie + Dolls Packaging Design at Mattel, Inc.
Mattell
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Award winning creative director in the packaging industry with more than 20 years of experience and an unparalleled above-and-beyond work ethic. Extremely accomplished in building high performing teams, creative problem solving, and brand development/management. I have an extensive design background with skills that equate to being well versed in the creative and manufacturing process — with macro to micro versatility; able to execute corporate vision with skillful ability to lead creatives, develop and manufacture unique packages, and delight consumers across all ages.
Adjectives to describe my leadership: well respected, deliberative, consistent, cool, calm, organized, and extremely disciplined. Adjectives used to describe my creative work: thoughtful, award-winning, re-defining, how did she do that? Whether working with team members, fostering cross-functional relationships, interpreting design strategies, or managing the creative and structural day to day of a $1B+ dolls portfolio, my excellent communication skills and demand for delivering the highest caliber design has garnered a reputation as someone who consistently exceeds expectations and delivers with a punch and smile every time.
Brandon Boston
Senior Director, Brand Design
Walmart
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Brandon leads the Brand Design team at Walmart, where his team builds omnichannel design systems that change customer behavior and perceptions. Recognized as a design leader, Brandon was named a Person to Watch by Graphic Design USA in 2021 and is a member of the 2020 Designer Dozen Class with VMSD. Beyond work, he enjoys exploring the intersection of design, logistics, and ergonomics, and cherishes time with his wife and new baby.
Limited eDITIONS
Claire Robertshaw
Executive Creative Director,
Design Bridge and Partners
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Claire Robertshaw is co-Executive Creative Director at Design bridge and partners. Having worked in the industry for over 20 years, Claire is responsible for the creative excellence and management of the London Studio, overseeing and leading key relationships with the agencies broad portfolio of clients.
Claire is passionate about nurturing the next generation of creative talent, coaching and mentoring with D&AD’s New Blood Academy, as well as leading the DBP annual junior competition, The Start. A fierce advocate for creative freedom and empowerment, Claire regularly contributes to industry discussion on this topic; she is a regular mentor with Kerning the Gap, and speaker for Ladies Wine & Design - organisations dedicated to achieving gender equality in the design industry with a focus on women in leadership roles.
With many industry awards to her name from the likes of DBA and Pentawards, Claire is also a regular judge sitting on jury panels for numerous awards bodies, including FAB, D&AD and Clios.
Eduardo Gomes
Head of Art,
Pereira O'Dell
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I’m Eduardo Gomes, known as Dudu, a seasoned Creative and Design Director with over 17 years of experience building impactful brand identities across global B2B and consumer platforms. I'm specialized in crafting culturally resonant, high-impact designs that forge deep audience connections. I've collaborated with world-renowned brands such as Hewlett Packard Enterprise, Apple+, MINI, General Mills, IHOP, CITI, Cadillac, Adobe, Heineken, and Crypto.com, delivering award-winning creative solutions across digital, social, and retail landscapes.
Gerardo's unique expertise and experience have driven the creation of numerous compelling and highly successful total brand experience solutions. His combined digital and physical product, packaging, visual communications, user interface, and user experience designs have together resulted in award-winning solutions for mobile communications, augmented reality, and smart and bio-sensing wearables for both consumers and enterprise. Spanning from emerging entry-level to premium and luxury marketplaces, including business-to-business and electronic commerce, Herrera has consistently designed and led global creative teams to produce market-leading results.
Gerardo honed his distinctive insight, passion, and global experience over two decades while leading the Global Brand Experience team at Nokia and other brands. He is also Head of Brand Experience and Associate at Design Studio Nuovo, with founder Frank Nuovo, former chief of design for Nokia and founder/creator of Vertu. Design Studio Nuovo is an incubator for developing compelling ideas, design solutions, and innovative technology and AI systems for commercially viable products and services with global brands and new ventures.
Considering all the success in his career, Herrera is most proud of the accomplishments of his students and the award-winning effort and recognition they continue to achieve.
Melanie teaches at the School of Visual Arts, Masters in Branding program, the first of it’s kind, and has taught studio classes at SVA and Parsons School of Design in graphic design, typography and packaging since 2003 and served for 3 years as the Education Chair with AIGA/NY Board of Directors. Her work, both corporate and through Deerfield, has been featured by The Art Director’s Club, Print, The Dieline, ADC, Communication Arts, Graphis, Cooper Hewitt Design Museum, How Magazine and Graphic Design USA. Melanie was born in Toronto, Canada, is a proud Naturalized American citizen and is a graduate of McGill University, Montreal, Canada, Parsons School of Design, New York.
Chris Wilson
Founder / Creative Director
Stckmn
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Stckmn (pronounced "stickman") is an award-winning, one-man creative studio based in Glasgow, Scotland. Founded by Chris Wilson, a multidisciplinary designer with nearly two decades of experience in the creative industry. Stckmn partners with local and international businesses—from start-ups to established brands—offering an end-to-end, full-service approach, including branding, packaging, visualisation, and everything in between.
Private Label
Daniel Freytag
Co-Founder / Creative Director,
Freytag Anderson
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I’m Daniel Freytag, Creative Director and Co-founder of branding studio Freytag Anderson. I believe our best work cuts through the noise by honing in on the truth behind a brand and communicating it in the clearest and simplest way possible. When I'm not designing I’m also a contemporary artist and curator of Colour Scotland, a project celebrating the unique palette of Scotland. Whether I’m building brand identities, designing packaging or exploring colour through art, my focus is always on clarity, purpose, and connection.
Jessie McGuire
Managing Partner,
ThoughtMatter
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Jessie McGuire is the Managing Partner at ThoughtMatter, an independent design studio in Flatiron, NYC. She leads a diverse team of designers, writers, and strategists to craft bold identities and campaigns for global brands, cultural institutions, and socially progressive organizations. Jessie has spent over a decade transforming billion-dollar brands like Kimberly-Clark, P&G, and Colgate-Palmolive into cultural icons.
A Salvadoran-American and advocate for diversity in design, Jessie is passionate about creating opportunities for underrepresented designers to feel empowered. Her leadership has driven impactful work for organizations like March for Our Lives, Girls Write Now, and World of Women, as well as campaigns for Yerba Buena Center for the Arts and the New-York Historical Society.
Jessie earned her BFA from Pratt Institute and an MPS in Branding from The School of Visual Arts. She previously served as Advocacy Chair for AIGA NY and frequently speaks at industry conferences.
When she’s not leading groundbreaking projects or mentoring emerging creatives, Jessie can be found running through Brooklyn—whether on her own, in a race, or chasing after her two kids.
Ryan Crouchman
VP, ECD Design,
LG2
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For more than twenty years, Ryan has helped build brands, ranging from local startups and cultural institutions to Fortune 500 corporations. His main areas of focus are branding and visual identities, packaging, and interactive design. Over the course of his career, Ryan has held design and leadership positions at some of Canada's most awarded agencies. In 2018, he founded the Branding and Design department of LG2 Toronto, helping to grow Canada's largest independent creative agency.
Ryan has worked across every major sector, including finance, technology, retail, fashion, beauty, culture, government, transportation, hospitality, energy, and food & beverage.
His strategic mindset and attention to detail have resulted in recognition from every major international design competition, including Cannes Lions, D&AD, the Dieline, the One Show, Clios, ADC, Communication Arts, and the ADCC. He has also had the pleasure of sitting on a range of international design juries, including Cannes Lions, London International Awards, and Communication Arts.
Luxury
Natalie Alexander
Co-Founder,
Butterfly Cannon
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Natalie has had a career spanning 20 plus years on both client and agency side, across a diverse range of creative disciplines. She is renowned for driving wonderful creative ideas that are beautifully crafted, always overseen by her watchful (and occasionally maddeningly) precise eye for detail.
Co-founding Butterfly Cannon in 2010 she has driven its focus on luxury and global brands, collaborating with clients across the drinks, beauty, wellness, fine foods, and lifestyle sectors.
Her overarching ambition is to elevate every brand they work with and establish Butterfly Cannon as the most sought-after creative studio for aspirational brands and talent.
Sam O'Donahue
Partner / Executive Creative Director,
ESTABLISHED
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Sam O'Donahue is owner and Creative Director of New York design studio Established, which has created many of the worlds blockbuster beauty brands, including Fenty Beauty, Fenty Skin, Rare Beauty, Face Gym, Marc Jacobs Beauty, REM by Ariana Grande, Stonebrick, One Size by Patrick Starr, Commence by Brooke Shields and celebrated newcomer Sarah Creal Beauty, amongst many others.
Sam has won over 70 international design awards including 5 Clios, 4 D&ADs, The One Show, Art Directors Club, 26 Pentawards (including Platinum and Diamond) and 8 Dieline awards (including Editor’s Choice).
Widely regarded as a leading expert in the design of successful luxury brands from scratch, Sam lectures regularly, including at Columbia University Business School, and has been on the packaging design jury of the D&AD Awards, the Pentawards and the Dieline Awards.
Léo Breton-Allaire
Partner, Creative Director,
Caserne
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Léo is partner and creative director at Caserne. His role involves guiding teams and clients through identity-focused and applied design exercises. He has actively contributed to shaping brands both locally and internationally, including the Canadian Council for Refugees (CCR), Moment Factory, the Montreal Museum of Fine Arts (MBAM), the Montreal Museum of Contemporary Art (MAC), Orage, 2K Games, and many others. Over the past 12 years, his work has earned more than a hundred and fifty awards in various national and international competitions, including Art Directors Club, Type Directors Club, Dieline, Communication Arts, Advertising and Design Club of Canada, Applied Arts, and Idéa. Léo has participated in design workshops and conferences, such as Adobe Live in San Francisco, RDV Design and The Open House. In 2022, he chaired the design jury for Idéa Awards and co-founded Forum, an annual event dedicated to graphic design, featuring renowned international speakers such as Mirko Borsche, Elizabeth Goodspeed, and Andrea A. Trabucco Campos. In 2023 and 2024, Caserne was named ADCC Design Studio of the Year two years in a row, further solidifying its reputation for excellence in design. In 2024, Léo’s profile was selected for Parcours, an exhibition celebrating the 50th anniversary of the UQAM School of Design, which highlighted 50 graduates from the school since its founding in 1974. That same year, Léo was honored with the TDC Ascenders Award by The One Show in New York. The award recognizes emerging talent, with winners joining the prestigious and exclusive Type Directors Club—an esteemed community of creatives at the pinnacle of their craft.
This experience – working with diverse international clients across a variety of industries – has given him a unique perspective on all things branding, packaging and retail design as well as company culture.
Before joining Pearlfisher, Hamish worked at some of London’s leading design consultancies, partnering with brands such as Bacardi, Johnnie Walker, and Nike. For over a decade, Hamish has proudly called New York City home. Though he still (and always will) love and follow English football and rugby. He has a considerable fondness for typography and he’s a huge sneakerhead. You can usually find him wearing a new pair of Nike kicks while exploring the city or traveling the world.
Design for good
Sharon Werner
Founder / Creative Director
Werner Design Werks
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Sharon Werner is the Founder and Creative Director of Werner Design Werks, a Saint Paul, Minnesota-based design studio known for its thoughtful and authentic approach to branding. Since founding the studio in 1991, she has worked with clients ranging from Moët Hennessy and Mrs. Meyer’s Clean Day to Target Corporation, crafting brand identities and packaging that resonate both commercially and culturally.
Beyond her client work, Sharon is also an author and educator. She co-authored a series of children’s books, including Alphabeasties and Other Amazing Types and Alphasaurs and Other Prehistoric Types, which explore the expressive potential of typography in a playful and educational way.
Her work has been widely recognized, earning international acclaim and a place in the permanent collections of the Victoria and Albert Museum and the Cooper Hewitt Smithsonian Design Museum. She has also served on the board of directors for the Type Directors Club and has been actively involved in the design community, sharing her expertise through lectures and mentorship.
Sharon’s design philosophy centers on collaboration, curiosity, and the belief that brand storytelling should be as engaging as it is strategic. Through Werner Design Werks, she continues to push the boundaries of visual identity and branding, creating work that is both timeless and distinctive.
Shar Biggers
Creative Director and Founder,
Saleah
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With over 16 years of experience in branding, design, and advertising, I continue to pursue my passion for crafting uncommon yet wonderful brands for businesses. I'm happy to say that we get results.
The business motto I live by: "The best brands win."
I am the founder of Saleah, a branding agency that employs a strategic business approach to design in order to craft distinctive and extraordinary brands that not only propel but also orchestrate the expansion of businesses. We are deeply passionate about closing the wealth gap among underrepresented founders through the power of branding. Our portfolio encompasses a diverse range of clients, including consumer brands, personal brands, and hospitality brands.
In the past, my career included serving as a board member for AIGA NY, contributing my design expertise to Hillary Clinton's presidential campaign, and assuming the role of Design Lead at Amazon. In this capacity, I directed artistic vision and led the design aspects of various brand initiatives, web projects, and visual design endeavors for Amazon's Fashion, Diversity, Prime Day "Fashion," Prime Wardrobe, and Private Brands divisions. Throughout my journey, my core mission has remained constant: to foster collaboration with cross-functional teams and deliver captivating, user-friendly experiences to millions of users.
Russell Gong
Co-Founder & President,
Cabinet Health
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Russ is the Cofounder and President of Cabinet Health - the sustainable healthcare company. Cabinet makes, moves and develops healthcare products that are the highest quality and good for the planet. The company and Russ are recipients of awards such as TIME Magazine’s Best Inventions of 2024, Entrepreneur Magazine Top 20 entrepreneurs of 2024, Shark Tank, and many others for their work in health and environment. Prior to Cabinet, Russ worked in social innovation at Deloitte Consulting. He is a US Army Infantry Officer and a proud father of two young boys.
Brand Partnerships & Collaborations
People Brands and Things
Founding Team,
People Brands and Things
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The founder of the Instagram account “People Brands and Things” has cultivated a platform that seamlessly blends consumerism, culture, and creativity. With over 20,000 followers and more than 2,100 posts, the account has become a go-to source for the latest in brand marketing, advertising, and consumer news. Beyond Instagram, the founder extends their insights through a Substack newsletter, offering in-depth analyses and perspectives on emerging trends. Their commitment to highlighting brands that often escape mainstream attention has provided a unique space for underrepresented voices in the marketing and advertising sectors. As a judge, the founder brings a wealth of knowledge and a keen eye for innovation, informed by their extensive experience curating and commenting on the intersections of consumer behavior and creative expression.
Sophia Chang
Illustrator and designer,
Sophia chang
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Sophia Chang hails from the borough of Queens, New York and in less than a decade managed to champion a name for herself in the art, design and streetwear community world wide. With her BFA from Parsons School of Design coupled with a natural acumen for business she has collaborated with a-list names across multiple fields such as Samsung, Nike, Refinery29, Adidas, Apple, Footlocker, HBO, and the NBA to name a few. As a gifted multimedia storyteller with the ability to create lucid and inspirited imagery, she’s expanding market boundaries and defining a new vivid, visual vocabulary. She understands that presence has dimension. Online or in real life, Sophia inspires connection. Passionate about everyone's story, she listens and interprets those stories to empower the community she loves and respects. Sophia is a creative engine that lives to propel her friends and clients to greatness.
Kiser Barnes
Partner & Chief Creative Officer,
Red Antler
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Kiser Barnes is the Partner and Chief Creative Officer at Red Antler, a leading branding and design agency based in Brooklyn, New York. With two decades of experience, he has been instrumental in shaping brands across various industries, focusing on the intersection of design, culture, and innovation. At Red Antler, Kiser leads a team of 40 creatives, overseeing brand identity, user interface/user experience, content, advertising, social, and experiential projects.
Before joining Red Antler, Kiser served as Head of Design and Innovation at Digitas/Publicis Groupe, where he guided clients such as LVMH, Google, Delta Air Lines, Crocs, Visa, Four Seasons, and Calvin Klein. His innovative work has earned him a Cannes Lions Grand Prix, and in 2023, he was recognized as a Web3 Marketing Trailblazer by Ad Age.
Kiser’s approach to brand building is holistic and forward-thinking, turning emerging ideas into transformative experiences. He emphasizes that true innovation is tech-agnostic and centers on creating emotional connections through thoughtful design. Residing in the Lower East Side of New York City, Kiser continues to influence the creative landscape with his visionary leadership.
Startup Brands
Mélanie Masarin
Founder/CEO,
Ghia
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Melanie Masarin is the founder of Ghia, a non-alcoholic aperitif designed to change the way we think about drinking and socializing. Ghia was inspired by the summers enjoyed with her family in the South of France near the Mediterranean – moments spent entertaining friends, cooking together, and having conversations that lasted until dawn. Ghia is meant to create an aperitivo hour that, like those childhood memories, invites everyone to the table and transports you to a place of simple pleasures and connection without numbing the night. Melanie is the recipient of a Forbes 30 Under 30 award (2018; e-comm & retail) and Ghia was named Fast Company’s top 10 most innovative consumer goods companies of 2022, won Best New Product in the BevNET Best of 2022 Awards, is a Gold Medal Winner in the L.A. Spirits Awards Non-Alcoholic Category, and remains the first and only non-alcoholic brand in history to win Esquire’s “Drink of the Year” award.
Jing Gao
Founder & CEO,
FLY BY JING
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Jing Gao is the founder and CEO of Fly By Jing, a premium Chinese food company bringing thoughtfully crafted pantry staples to the modern kitchen, like their cult-favorite Sichuan Chili Crisp, the fiery condiment that has taken America by storm. She was born in Chengdu, but grew up everywhere, and uses her experience as a chef and entrepreneur to share meaningful flavors that evolve culture through taste, and expand palates and minds.
She is the Founder of award-winning modern-Chinese fast casual restaurant Baoism in Shanghai, the Co-Founder of modern Sichuan grab-and-go cafe Suá in Los Angeles, and is the author of the James Beard Award-winning cookbook The Book of Sichuan Chili Crisp.
Andrew Benin
CEO,
Graza
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Andrew Benin is the Co-Founder and CEO of Graza, a start-up company that makes premium, nutrient-dense, and great tasting extra virgin olive oil using Picual olives from Spain. A serial entrepreneur with a passion for innovation, Benin brings his experience in CPG, brand marketing, and operations strategy to oversee all sales, marketing, and branding initiatives at Graza. Benin co-founded Graza in January 2022 upon seeing a gap in the olive oil market. After spending two years living in Spain, Benin was enamored with Spanish culture and developed a nurturing relationship with food. On a mission to compel his peers at home to adopt this type of relationship with food, Benin came to the conclusion that olive oil was the glue to every meal, as it’s a simple ingredient without any necessary modifications. With this in mind, Graza was born—a first of its kind premium olive oil brand built in a unique and fun squeezable bottle. Benin is passionate about offering high quality olive oil at a reasonable price point that is never blended and always fresh. Prior to his role at Graza, Benin worked with reputable brands including Magic Spoon, Casper, Warby Parker, IKEA España, and more.
Her approach to design is very focused on solving problems through custom lettering, typography, color and illustration. She believes in experimentation and diversity as a way of getting ahead of other people and brands. Considered one of the TDC 35 Ascenders of 2023, Nubia’s work has been recognized by the Latin American Design Awards, the Type Directors Club, Communication Arts, among others. Her clients include Adobe, Microsoft, Facebook, Chronicle Books, Airbnb, Wacom, Trader Joes, Lenovo, Edding, Johnnie Walker, American Greetings and Adidas.
Becca MIllstein
CEO/Cofounder,
Fishwife
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Becca Millstein is the CEO/cofounder of tinned seafood company, Fishwife. Before Fishwife, Becca specialized in music brand partnerships and artist marketing at Atlantic Records and ICM Partners. Becca was named a member of the Forbes 30 Under 30 class of 2023 in the food & drink category, as well as a Well+Good Trend Advisor for 2023.
Fishwife is a woman-founded and led food company aiming to make ethically-sourced, premium, and delicious tinned seafood a staple in every cupboard. The company partners with from responsibly managed fisheries and aquaculture farms as well as skilled canners around the world to bring the vibrance of conservas culture to the North American table.
Under Becca’s leadership, Fishwife has ushered in the rise of premium tinned seafood in the US since the company’s launch in December 2020. The company has been proclaimed the leader of “America's tinned fish Renaissance” by INSIDER, and has been featured on Shark Tank and in The New York Times, Food & Wine, Vogue, Vanity Fair, Refinery29, New York Magazine, Epicurious, Conde Nast Traveler, and other publications.
DIELINE Awards Concept
Jeannie Joshi
Executive Director, Corporate Marketing & Global Brand Strategy, Jeannie Joshi
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Jeannie Joshi is an accomplished marketing creative with extensive experience shaping brand and digital strategy for global corporations such as L'Oréal, Moody’s, Merck, Johnson & Johnson, Godiva, and startups like Casabella. She has led integrated branding efforts for consumer packaged goods and internal communications, combining strategic vision with innovative execution. Her career includes pivotal roles in Corporate Affairs at Bristol Myers Squibb, Design & Brand Management at Bath & Body Works, and Creative Technology at Viant. She has collaborated on design projects with agencies such as R/GA and Interbrand. Her expertise spans traditional branding, emerging technologies, and corporate communications, with a specialization in strategic partnerships, retail experience, and consumer goods. In addition to her industry work, she has served as visiting assistant professor, adjunct lecturer at Pratt Institute and CUNY and as a guest lecturer at Parsons The New School for Design, focusing on communication and design strategies.
Ryab adair
Executive Creative Director,
Mother Design
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Ryan Adair is the Executive Creative Director at Mother Design’s New York City studio. Raised in various small towns across Northern Nevada, he moved to New York to pursue a Master’s degree in Brand Design at Pratt Institute. With over 15 years of experience, Ryan has contributed to renowned agencies and brands worldwide. As Creative Director at Bruce Mau Design in Los Angeles, he played a pivotal role in launching Sonos. During his tenure as Global Design Director at Nike, he led teams across multiple continents. In New York, Ryan has developed comprehensive design systems for clients such as Google, CashApp, Samsung, Marriott, and WeWork, collaborating with agencies like Gretel and R/GA. He believes that thoughtful, concept-driven design rooted in authentic brand narratives leads to enduring solutions. Outside of his professional endeavors, Ryan enjoys running through Prospect Park and spending quality time with his son.