The Dieline Awards 2014 – Best of Show: HARMONIAN

“Our client asked for an aura of exclusivity which should nevertheless be rooted in elegance and measured values. We had to convey radical simplicity and hint at a different modus vivendi. We had to address a wide range of products including olive oil, flour, pasta, herb infusions, fleur de sel, etc. Many of them are based on the Triticum Dicoccum variety of wheat seeds, one of the earliest domesticated, dual core crops, in the ancient world.”