Dieline

The Dieline Awards 2014 – DAIRY, SPICES, OILS, SAUCES, & CONDIMENTS: MYLLYN PARAS 1928

“A true brand should have its own soul in addition to personal identity. Myllyn Paras flour is not a product intended for mass consumer, it’s the most expensive and quality flour in the Russian market. The flour is made of eco friendly raw materials according to a traditional technology, since 1928. The objective was not only to present the product natural origin in a non-standard way, but also to create an emotional tie for consumers.”

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